"The first two records had a sort of cinema sound, a cinematic Panavision feel, the broad, big sound we wanted for U2. Now that we've done the cinema sound, I'd like to make it a bit rougher."
- Bono, 1982
did you know
U2 never used the word "baby" in a song before the album Achtung Baby was released. It was used 27 times on that album.