"When we set out on this record it was Larry who came up with the plan not to have a plan. He put up this idea that wouldn’t it be great just to make music for its own sake, not for the purpose of a live show or on album but just to see what we’re capable of.."
- Bono, September 2008, talking on the upcoming album
did you know
U2 lost money on the production of the 1997 Sarajevo PopMart show as ticket prices were kept low, an average of $18, which did not cover the cost of the production. Any income generated from radio sales went to War Child.