"One of the reason's for U2's longevity is that they are not in music for entirely selfish reasons. I don't want to make them appear as evangelists, which, of course, they were seen as by some sections of the music media in the early 80s, but I do believe that they really think what they do serves some greater purpose than simply filling their bank accounts."
- Brian Eno, 2009
did you know
The lyrics of The Ground Beneath Your Feet were written by Salman Rushdie, and he is featured in the video, shown writing the song. Rushdie also provides an account of his relationship with the band and how the song came to be written in his book of essays, Step Across This Line.