"Adam was very persuasive. He had printed cards with 'Adam Clayton, manager of U2', and he was calling people. This was the post-Geldof world in which it was ok to hustle and hassle for a place at the front of the queue."
- Bono on U2's early days
did you know
U2 lost money on the production of the 1997 Sarajevo PopMart show as ticket prices were kept low, an average of $18, which did not cover the cost of the production. Any income generated from radio sales went to War Child.