"I thought 'pop' was a term of abuse, it seemed sort of insulting and lightweight. I didn't realise how cool it was. Because some of the best music does have a lightweight quality, it has a kind of oxygen in it, which is not to say it's emotionally shallow. We've had to get the brightly coloured wrapping paper right, because what's underneath is not so sweet."
- Bono describing the difference between the "surface" of the songs to "what lies beneath".
did you know
The 'seven towers' referred to in the song 'Running To Stand Still' are seven 18 floor tower block buildings central to the development which developed a serious heroin problem over the years in Ireland.