"The first two records had a sort of cinema sound, a cinematic Panavision feel, the broad, big sound we wanted for U2. Now that we've done the cinema sound, I'd like to make it a bit rougher."
- Bono, 1982
did you know
U2 were supposed to play three songs at Live Aid - Sunday Bloody Sunday, Bad, and Pride, U2's big hit at the time. Ultimately, U2 just played Sunday Bloody Sunday and a very long version of Bad.