“There is no one better who can harness the emotion and soul and value of people than Bono. He dreams big and then works so hard to get things done.”
- Muhtar Kent, CEO, Coca-Cola
did you know
The band considered releasing The Joshua Tree as a double-album that would have included B-sides. Bono was the most vocal proponent of the idea, whereas The Edge argued for the 11-track version that was ultimately released.