"Our brightest spark wasn't at the beginning. Our brightest will be, I hope, at the end of our career. And I know that sounds like a load of bollocks. I'm always very concsious of Bono-isms."
- Larry Mullen jr, 2009
did you know
The song 'Even Better Than The Real Thing' is about sex on television and how the media uses sex to sell products. In the video the U2ers are inside a shop, as if they were 'for sale'.